IL SOLE 24 OR

October 2024

News / Press

Minotti Genève: Italian Excellence asserts itself in Switzerland

Iconic Italian brand Minotti accelerates its international expansion with the opening of its new flagship store in Geneva. Nestled on rue François-Versonnex, this 230 m² space boasts a refined design where the contrast between white plaster walls and dark oak woodwork highlights the brand's masterpieces.
The showroom, created in partnership with Artopia, features a selection of must-have pieces, such as the famous Dylan, Connery and Horizonte armchairs, as well as the latest additions to the 2024 Collection, including the Pattie poltrona, Yves chairs and the Vivienne.
With over 60 single-brand boutiques worldwide, Minotti confirms its reputation and its attachment to Italian know-how, pursuing its development in Spain, Germany and now Switzerland.

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THE MAGAZINE

The Minotti Genève by Artopia showroom opens its doors in the heart of the city, offering a 230 m² space designed as a true immersion in the world of Italian design. Set along five large bay windows, this showcase highlights the brand's emblematic collections in a fluid, harmonious layout.

BOLERO MAGAZINE

High-end Italian design flourishes in Geneva with the opening of the Minotti flagship store, a space where refinement and comfort meet. Located on rue François-Versonnex, this luminous showroom showcases the brand's iconic pieces in a sophisticated yet warm atmosphere.

HOMES AND AMBIENCES

The refinement of Italian design finds a new lease of life in the heart of Geneva with the opening of Switzerland's first Minotti flagship store. Nestled on rue François-Versonnex, this 230 m² boutique, transformed by Artopia, is a showcase of luxury and purity, where every detail reflects the brand's DNA.

T le magazine du Temps

White plaster walls and ceilings, with dark wenge oak panelling designed to create light-dark contrasts... This is the decor of Minotti's new flagship store on rue François-Versonnex in Geneva. A sober backdrop that highlights the contemporary furniture of the Italian company, recognized as a benchmark of "made in Italy" excellence.

ANNABELLE

The new Minotti flagship store opens in Geneva, an emblematic city of luxury and design. Located on rue François-Versonnex, this 230 m² showroom designed in collaboration with Artopia offers an immersive experience where Italian elegance takes on its full dimension .

INTERIOR DAILY

Minotti strengthens its international footprint with the opening of its new flagship store in Geneva, a city emblematic of watchmaking and design. Located on rue Versonnex, the space, designed in collaboration with Artopia Studio, embodies the excellence and elegance of Italian design.